Wistia - TalkingSense

A collection of candid conversations with B2B industry trendsetters, covering topics like ABM, Modern Sales & Rev Ops, Marketing, and so much more.

  • Elevating Your Go-To-Market with Kate Bullis, Co-founder and Managing Partner, SEBA International41:10

    Elevating Your Go-To-Market with Kate Bullis, Co-founder and Managing Partner, SEBA International

    This week, Latané Conant, CMO of 6sense, sits down with Kate Bullis, Co-founder and Managing Partner of SEBA International to talk about elevating your GTM plan and recruiting the right people.

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  • Ringing the Bell with Noreen Allen, Chief Marketing Officer, Bandwidth1:07:09

    Ringing the Bell with Noreen Allen, Chief Marketing Officer, Bandwidth

    On this episode of TalkingSense, Latané Conant sits down with Noreen Allen, CMO of Bandwidth, to talk about ringing the bell - the IPO bell, and knowing the market.

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  • What the Board is Looking For with Carilu Dietrich, Advisor and Fractional CMO, 1Password44:51

    What the Board is Looking For with Carilu Dietrich, Advisor and Fractional CMO, 1Password

    This week on Talkingsense, Latané Conant, Chief Market Officer of 6sense, sits down with Carilu Dietrich, Advisor and Fractional CMO at 1password to talk about the B word - boards.

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  • Driving Revenue with Dr. Debbie Qaqish | Principal & Chief Strategy Officer, The Pedowitz Group48:56

    Driving Revenue with Dr. Debbie Qaqish | Principal & Chief Strategy Officer, The Pedowitz Group

    This week, Latané Conant, CMO of 6sense, sits down with Dr. Debbie Qaqish, Principal and Chief Strategy Officer at the Pedowitz Group, to discuss what it takes to be a revenue pioneer.

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  • Becoming a Chief Market Officer with Kimberly Storin, Chief Market Officer of RapidDeploy37:50

    Becoming a Chief Market Officer with Kimberly Storin, Chief Market Officer of RapidDeploy

    This episode, Latane Conant, CMO of 6sense, sits down with Kimberly Storin, CMO of RapidDeploy, to talk about the difference between Chief Market Officer, and Chief Marketing Officer.

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  • Managing the S**t Out Of Your Pipeline with Jamie Barnett, Investor & Advisor47:25

    Managing the S**t Out Of Your Pipeline with Jamie Barnett, Investor & Advisor

    Latane Conant, CMO of 6sense, speaks with Jamie Barnett, Investor & Advisor, about managing your pipeline, and best ways to optimize generation.

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  • Knowing the Market with Anna Griffin, CMO of Smartsheet31:26

    Knowing the Market with Anna Griffin, CMO of Smartsheet

    Latane Conant, CMO of 6sense, speaks with Anna Griffin, CMO of Smartsheet, to discuss the traditional perceptions of marketing, and how marketing is involved in the entire business.

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  • Measurement in an Account-Based World with Kerry Cunningham, SVP & Principal Analyst at Forrester47:38

    Measurement in an Account-Based World with Kerry Cunningham, SVP & Principal Analyst at Forrester

    On this episode of TalkingSense, Latané Conant, Chief Market Officer at 6sense, sits down with Kerry Cunningham, SVP at Forrester, to talk marketing measurement: specifically in an account-based world

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  • Optimizing Account-Based Automated Plays with Shari Johnston, Partner at Winning by Design35:58

    Optimizing Account-Based Automated Plays with Shari Johnston, Partner at Winning by Design

    This week, Latane Conant, CMO of 6sense, sits down with Shari Johnston, Partner at Winning by Design, to discuss account-based automation.

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  • Talking Orchestration with Integrate Chief Growth Officer Scott Vaughan29:01

    Talking Orchestration with Integrate Chief Growth Officer Scott Vaughan

    On this episode of talkingsense, Latane sits down with Chief Growth Officer of Integrate, Scott Vaughan, to talk about orchestration.

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  • Social Selling with Empire Selling CEO Dan Swift25:11

    Social Selling with Empire Selling CEO Dan Swift

    The days of grabbing coffee with prospects are over (at least for a while), meaning social media has leveled-up as a critical channel for sellers. Dan Swift shares tips for leveraging your social netw

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  • Why Intent is Mission Critical with Erik Matlick, Founder and CEO of Bombora20:13

    Why Intent is Mission Critical with Erik Matlick, Founder and CEO of Bombora

    Latane Conant, Chief Market Officer of 6sense, sits down with Erik Matlick, Founder & CEO of Bombora to talk about intent data, the mission-critical piece that's leveling up Sales and Marketing effort

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  • Leveraging Content Experiences with Randy Frisch, Co-Founder & CMO of Uberflip22:31

    Leveraging Content Experiences with Randy Frisch, Co-Founder & CMO of Uberflip

    Latane Conant, CMO of 6sense, sits down with Randy Frisch, Co-founder and CMO of Uberflip, to talk about leveraging content experiences to engage with buyers.

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  • Revenue Marketing Meets Customer Experience with Ashley Stepien, VP of Marketing at Webflow29:57

    Revenue Marketing Meets Customer Experience with Ashley Stepien, VP of Marketing at Webflow

    We sat down with Ashley Stepien, VP of Marketing at Webflow to talk some sense about revenue marketing, sales cycles, the 360 customer experience, and attribution.

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  • Making Your Marketing Budget Work for You with Chris Walker, CEO of RefineLabs25:23

    Making Your Marketing Budget Work for You with Chris Walker, CEO of RefineLabs

    We sat down with Chris Walker, CEO of RefineLabs, to talk about B2B marketing strategies and what channels are big wastes of money. Out with the tradeshows - find out why!

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  • The 5 Elements of a Great Pitch with Kyle Christensen VP of Marketing, Zuora26:26

    The 5 Elements of a Great Pitch with Kyle Christensen VP of Marketing, Zuora

    Are Marketers turning into Russian Hackers? Kyle Christensen, VP of Marketing at Zuora, thinks so! We sat down with Kyle to talk about B2BMarketing, take a listen!

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  • Building a Sales Engine with Shaunt Voskanian, VP of Sales at Datadog19:32

    Building a Sales Engine with Shaunt Voskanian, VP of Sales at Datadog

    "There's an incredible amount of value in sales development. In fact, I think it is one of the most valuable parts of the business" - Shaunt Voskanian

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  • ABM Trends with Gary Survis of Insight Partners38:50

    ABM Trends with Gary Survis of Insight Partners

    Let's talk some sense about ABM technology with our newest investor, Insight Partner's Gary Survis!

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  • Building the Revenue Collective with Sam Jacobs29:03

    Building the Revenue Collective with Sam Jacobs

    Sam Jacobs, Founder of Revenue Collective, sits down with us to discuss the founding of his business, which aims to support marketers throughout their careers.

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  • The Fate of the CMO with Lynne Capozzi, CMO of Acquia23:57

    The Fate of the CMO with Lynne Capozzi, CMO of Acquia

    Lynne Capozzi, CMO of Acquia, sits down with us to talk about the transformation of the CMO role and what it means to be a CMO today.

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