ABM and What’s Next for B2B

ABM has pushed marketing and sales teams to align and focus like never before, leverage AI and insights to make more informed decisions, and rethink how they engage prospects to deliver more personalized and meaningful experiences. So how do we scale these breakthroughs, and what’s next?

In this keynote address, Craig Rosenberg will explain what the top 200 high-growth companies are doing to effectively scale ABM, how we can learn from and benchmark ourselves against them, and what we can do to break through to best-in-class. He’ll also share insights on the next potential B2B go-to-market breakthroughs — and how to lay the groundwork for them today.

 



 

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