The Lead is Dead! Long Live the Buying Team with SiriusDecisions

The buying journey has evolved and now involves on average 9.6 people, according to Gartner, making engaging individuals with relevant timely content much more different without account level insights.

Speakers:

  • Kerry Cunningham - Sr Research Director at SiriusDecisions
  • Olivier Thierry - CMO of Quorum Software
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Going Account Based with Dave Taylor of Impartner Software
Going Account Based with Dave Taylor of Impartner Software

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