PRG in Action | How MX Moved from “Sales & Marketing” to a Revenue Team Model

With the right data powering their entire revenue org, MX has made large changes at record speed. In this session, you’ll learn how MX transformed the way they do business by unlocking the power of intent data across their revenue team. Between creating stellar dashboards, equipping their BDR team with 6sense, and even having senior-level executives contribute to prospecting efforts, MX has created a buttoned-up process for their revenue team and it’s all built around the 6sense platform.

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BDRs are a BFD with 6sense and Salesloft
BDRs are a BFD with 6sense and Salesloft

Knowing how to prospect correctly is as relevant as ever in the era of COVID-19. In this session, you will ...

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Building a Revenue Engine That Prints Money with PTC
Building a Revenue Engine That Prints Money with PTC

In order to be truly customer obsessed, your digital efforts need to start and end with the customer. We’ve...