Building a Revenue Engine That Prints Money with PTC

SO much of a customer’s journey is now digital.

Which means that we, as marketers, have to play an even bigger role in driving pipeline and business outcomes. It also means that we need to be fully aligned with the rest of the organization to become smarter in how we prioritize vital resources.

In order to be truly customer obsessed, your digital efforts need to start and end with the customer. So we’ve partnered up with experts at PTC, Drift, and People.ai to show you how to build a Revenue Engine – a comprehensive, account-specific marketing and sales strategy from the ground up.

Slide Deck:

Previous Video
PRG in Action | How MX Moved from “Sales & Marketing” to a Revenue Team Model
PRG in Action | How MX Moved from “Sales & Marketing” to a Revenue Team Model

With the right data powering their entire revenue org, MX has made large changes at record speed. Learn how...

Next Video
How to Set Your BDRs Up for Success with John Barrows and Scott Barker
How to Set Your BDRs Up for Success with John Barrows and Scott Barker

Inbounds are running dry and organizations must rely even more heavily on BDRs to drive new business. We ne...