“Every company strives to not only grow revenue but to grow it predictably. Yet creating a predictable revenue growth engine is no small task, nor is it one that can be done overnight. The ways and means to achieve it remain a difficult task,” said Latane Conant, CMO at 6sense. “If your company failed to meet revenue goals, you’re not alone; our research found that 80% of companies failed to exceed revenue goals in 2019 and 38% of companies didn’t meet at least 90% of their goals.”
See what topics resonated most with our audience in 2020, with 10 most-clicked content pieces this year.
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth. We'll breakdown our platform and how it can take your rev ops team to the next level.
Marketers, stop wasting time with random marketing efforts and ABM tactics and make the switch to predictive marketing.
Get to know the account-based reporting capabilities that help teams align, create, engage, and measure.
Our team created a solution to integrate 6sense’s advanced account targeting with LinkedIn’s advertising platform for mutual customers to leverage account insights to reach their valuable audience
Forrester cited 6sense as a leader in The Forrester New Wave™: ABM Platforms, Q2 2020 report, and was the only vendor differentiated in 8 of 10 criteria.
While we’re all learning to adjust to a “new normal”, CoreView is going above and beyond in adopting new, innovative strategies to embrace this shift to an all-virtual world.
In this episode of MakingSense, Justin breaks down predictive analytics along with its three data sources - intent data, historical data and firmographic/technographic data (ICP).
We looked to TOPO for 2021 predictions to help revenue teams navigate planning for the year ahead. Here’s what we found.
You can’t keep up with thousands of unique buyer journeys… can you? Learn to scale account engagement and growth with the AI-based buyer journey.
A BDR’s job requires more insights and personalization than ever, so we thought we’d share some actionable tips from our own team. Here are the top 5 most impactful outbound tactics our BFD BDRs used.
Unsure of what you need in an ABM solution? We've laid out the key capabilities to keep in mind during your ABM vendor hunt in 6sense's ABM Buying Guide.
Our customers’ expectations are always evolving, which means the way we engage with them as salespeople must evolve, too.
On this episode of TalkingSense, Latané Conant, Chief Market Officer at 6sense, sits down with Kerry Cunningham, SVP at Forrester, to talk marketing measurement: specifically in an account-based world
B2B selling is an art and requires patience, insights, and alignment with Marketing. Sales knows MQLs aren't working, but how do modern sales teams compete and win? Find out in this ebook.
In this episode of MakingSense, Justin breaks down display advertising, specifically B2B advertising using an account-based model. Using AI and intent data, you can surface ads to the right audience.
Sit down with Kyle Dugan, Senior Digital Marketing Manager at 6sense, for a quick walkthrough of how the 6sense marketing team uses 6sense to run always-on Evergreen display campaigns.
With the right data powering the entire revenue team, it’s possible to make significant changes at record speed. That was the case for 6sense customer MX.