MakingSense of Personalization

In this episode of MakingSense, we're breaking down the biggest mystery to Marketers everywhere: Personalization. It's the thing that every Marketer talks about but nobody really knows how to achieve with scale.

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The Fate of the CMO with Lynne Capozzi, CMO of Acquia
The Fate of the CMO with Lynne Capozzi, CMO of Acquia

Lynne Capozzi, CMO of Acquia, sits down with us to talk about the transformation of the CMO role and what i...

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9 Proven Strategies to Make Operations More Efficient While Understaffed, as seen on AdAge
9 Proven Strategies to Make Operations More Efficient While Understaffed, as seen on AdAge

In an adequately staffed agency, getting everyone working together on creative problems is straightforward....