In this episode of MakingSense, we're breaking down the biggest mystery to Marketers everywhere: Personalization. It's the thing that every Marketer talks about but nobody really knows how to achieve with scale.
The Fate of the CMO with Lynne Capozzi, CMO of Acquia
Lynne Capozzi, CMO of Acquia, sits down with us to talk about the transformation of the CMO role and what i...
The State of Predictable Revenue Growth Report: 2020 Research Report
Every company strives to not only grow revenue, but to grow it predictably. Yet, creating a predictable revenue growth engine is no small task, nor is it one that can be done overnight. Find out how.
PRG 4/7 Webinar CTA
6sense State of Predictable Revenue Growth Report Offers Practical Insights for Sales & Marketing Leaders to Meet Revenue Goals
Research with Heinz Marketing reveals that orchestrating account engagement is a challenge for 9 in 10 account-driven companies, but a solution is possible
Intent, Identification, and the Shift to Working from Home, Q&A with Viral Bajaria, CTO of 6sense
The transition to working from home has impacted many people, and a few have asked whether it has also had an impact on 6sense’s ability to capture intent data and identify accounts - find out here!
6sense Account Engagement Platform One Pager
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth. We'll breakdown our platform and how it can take your rev ops team to the next level.
The New Marketing Landscape, as seen on Insight Partners
COVID-19 has caused dramatic and far-reaching changes to people’s lives in every part of the world so let's talk about what it means for the new marketing landscape.
How to Set Up Your BDRs for Success Webinar on 4/15 CTA
Making Your Marketing Budget Work for You with Chris Walker, CEO of RefineLabs
We sat down with Chris Walker, CEO of RefineLabs, to talk about B2B marketing strategies and what channels are big wastes of money. Out with the tradeshows - find out why!
Why 6sense is an Account Engagement Platform (and How That’s Different From ABM Solutions)
Today we officially changed the name of our product to the 6sense Account Engagement Platform, find out why and how we're different from ABM solutions.
Pragmatic Positivity: Leading a Marketing Team During Uncertain Times
Over the last couple of weeks, I've gotten several LinkedIn messages, Slacks, emails, and calls asking what my team's plan is, given the current crisis. Here's a few tips on leading a team.
MakingSense of Predictive Analytics
In this episode of MakingSense, Justin breaks down predictive analytics along with its three data sources - intent data, historical data and firmographic/technographic data (ICP).
ABM & The New Marketing Landscape: Q&A with 6sense’s CMO, as seen on Insight Partners
Learn how 6sense handles the marketing landscape from a technical perspective, as well as speak to ABM best practices and how the 6sense team is making ABM work for them in this new world.
Field Events are Cancelled, so what is Your Field Marketing Team Doing Now?
In a normal year, your field marketing team would be buried right about now. As the weather warms, conference season heats up. But all of the events have been canceled so what's next?
The 5 Elements of a Great Pitch with Kyle Christensen VP of Marketing, Zuora
Are Marketers turning into Russian Hackers? Kyle Christensen, VP of Marketing at Zuora, thinks so! We sat down with Kyle to talk about B2BMarketing, take a listen!
Sales Simulive Demo CTA
What Matters With Intent Data
What matters with intent data?! Well, gathering it can give revenue teams the advantages they need to successfully guide prospects in the buying journey.
Account Based Sales and Marketing Software Leader 6sense Closes $40 Million Funding Round
6sense, the leading Account Based Orchestration Platform, powered by AI, today announced $40 million in Series C funding from Insight Partners.
10 Best Content Practices to Boost Your Website Traffic, as seen on AdAge
At its heart, marketing is all about getting potential buyers to your product and converting them into paying customers. Learn 10 tricks on how to boost your website traffic using content!
6sense Checks All the Boxes - Glassdoor
Julie Ryan had three criteria for a vendor: the ability to prioritize accounts and fit into work flow, to integrate with Salesforce and Marketo and solid ROI. 6sense checks it all off.
Striking Gold: Setting Your Sales Team Up for Success, as seen on Marketing Magnified