MakingSense of Intent Data

Fact: B2B buyers tend to remain anonymous for as long as they can.  But with intent data, you have total visibility into anonymous activity in the Dark Funnel that you can then leverage to personalize and prioritize your efforts.

 

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B2B Leads: In-Market Is the New Inbound, Here's Why, as seen on MarketingProfs
B2B Leads: In-Market Is the New Inbound, Here's Why, as seen on MarketingProfs

From the beginning of our marketing careers, we've had it drummed into our heads that inbound leads are the...