6 for 6: How Our Sales Director Leverages 6sense to Build Dynamic Sales Territories

Mac Conn, Director of Commerical Sales at 6sense, walks you through how we use 6sense segments to create dynamic sales territories based on filter logic. We then use these insights to determine how many sales reps are needed to support our revenue goals based on our conversion metrics.

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ABM is Just Good Marketing
ABM is Just Good Marketing

Interest in Account Based Marketing (ABM) has never been higher than it is today. As industry leaders like ...

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PTC: Building the ROI (Revenue Orchestration Intelligence) Engine
PTC: Building the ROI (Revenue Orchestration Intelligence) Engine

Today PTC is “Printing Pipeline” with their ROI Engine. After careful consideration, PTC chose to simultane...