We don't use MQLs - Josh Allen - CRO of Drift

They're the best leads that we have in the business because these are people who have come to the website, who are engaging with the chatbot- they're at their point of highest intent. - Josh Allen, CRO of Drift

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The Difference Between Sales Ops and Rev Ops - Cornelius Willis, CMO of Clari
The Difference Between Sales Ops and Rev Ops - Cornelius Willis, CMO of Clari

Willis defines revenue ops as being focused on bringing various tech stacks from marketing, sales and CS to...

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What are you going to teach your buyer?  - Sydney Sloan, CMO of Salesloft
What are you going to teach your buyer? - Sydney Sloan, CMO of Salesloft

Sydney Sloan knows all too well that you've got one shot to engage buyers. When engaging, focus on what can...