The Difference Between Sales Ops and Rev Ops - Cornelius Willis, CMO of Clari

January 21, 2020

Willis defines revenue ops as being focused on bringing various tech stacks from marketing, sales and CS to create a shared and aligned view of the business, rather than sales ops remaining siloed.

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Pipeline Coverage is the Most Informative Stat - Cornelius Willis, CMO of Clari
Pipeline Coverage is the Most Informative Stat - Cornelius Willis, CMO of Clari

Have you generated enough business to support pipeline metrics? That's what Cornelius Willis, CMO of Clari,...

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Rev Ops is All About Bringing Siloed Teams Together - Cornelius Willis, CMO of Clari
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Cornelius Willis has a thing or two to say about revenue operations. The goal of revenue operations should ...