6 for 6: How Our Sales Director Leverages 6sense to Build Dynamic Sales Territories

Mac Conn, Director of Commercial Sales at 6sense, walks you through how we use 6sense segments to create dynamic sales territories based on filter logic. We then use these insights to determine how many sales reps are needed to support our revenue goals based on our conversion metrics.

Want to learn more about modern selling? Check out our newest eBook: The Science of B2B Selling, and learn how other teams use 6sense to get ahead.

Previous Article
What Intent Data Can Tell Your Sales Team That MQLs Can't
What Intent Data Can Tell Your Sales Team That MQLs Can't

MQLs tend to be more convenient than accurate because they rely on outdated ways of getting data. How can i...

Next Video
How to Set Your BDRs Up for Success with John Barrows and Scott Barker
How to Set Your BDRs Up for Success with John Barrows and Scott Barker

Inbounds are running dry and organizations must rely even more heavily on BDRs to drive new business. We ne...