Revenue Ops

Revenue Operations is on the rise. Learn all about it.

  • The Rise of Revenue Operations with Cornelius Willis of Clari24:18

    The Rise of Revenue Operations with Cornelius Willis of Clari

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  • Aligning Sales and Marketing with Intent Data: How Motorola Filled the Gap

    Aligning Sales and Marketing with Intent Data: How Motorola Filled the Gap

    ABM has become the new “it” factor in today’s B2B sales and marketing strategies. With the advancements in technology, it is not only possible to execute ABM more effectively, but also at scale...

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  • BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO35:13

    BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO

    "Marketing is starting to realize just how important the sales development team is to proving that what they're doing is turning into pipeline." - Dan Gottlieb, TOPO

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  • Duo Security Sets BDRs up for Success with 6sense

    Duo Security Sets BDRs up for Success with 6sense

    The role of a Business Development Rep can be a daunting one. Knowing where to prioritize when you have over 1,000 accounts and knowing what content to reach out to them and engage them with can...

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  • Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft32:08

    Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft

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  • ABM Deep Dive with Matt Senatore - SiriusDecisions55:32

    ABM Deep Dive with Matt Senatore - SiriusDecisions

    Matt Senatore, Lead Analyst for SiruisDecisions, sits down to talk some sense with us on all things ABM. “ABM is nothing new."

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  • Uniting Your Sales and Marketing Teams with Tracy Eiler, CMO of Insideview24:39

    Uniting Your Sales and Marketing Teams with Tracy Eiler, CMO of Insideview

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  • Aprimo Makes a Comeback with a Focused ABM Strategy

    Aprimo Makes a Comeback with a Focused ABM Strategy

    Figuring out your ABM strategy, getting your team on board, and implementing your martech stack can be a daunting process. So at 6sense, we really strive to understand our customer’s pain, their...

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  • Supercharging growth through customer and partner marketing with Nate Skinner - VP of Marketing, Pardot27:55

    Supercharging growth through customer and partner marketing with Nate Skinner - VP of Marketing, Pardot

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  • SailPoint Levels-Up their ABM Strategy with Intent Data

    SailPoint Levels-Up their ABM Strategy with Intent Data

    The buyer’s journey has changed in a way which leaves many sales and marketing teams struggling to find insight from within what we call the Dark Funnel. However, many technology companies are...

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  • Breaking Through the Noise with Allison Snow - Senior Analyst for Forrester35:43

    Breaking Through the Noise with Allison Snow - Senior Analyst for Forrester

    Allison Snow, Sr. Analyst at Forrester, discusses what to do when customers are tired of all the “noise” and generic experiences they are getting from Sales and Marketing teams.

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  • Revenue Operations: Why It’s Necessary to Win in B2B

    Revenue Operations: Why It’s Necessary to Win in B2B

    Revenue Operations is the next frontier of the competitive advantage in B2B. And this year’s SiriusDecision Summit is focused on how “revenue engine alignment has made a revenue operations...

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  • Unifying Revenue Teams Across the Pond: How BluJay Bridged the Gap to Create a Comprehensive ABM Strategy

    Unifying Revenue Teams Across the Pond: How BluJay Bridged the Gap to Create a Comprehensive ABM Strategy

    At 6sense, we know not every company’s journey to ABM is the same. There are bumps, hiccups, and even screw-ups. More importantly, there’s not one ABM strategy that works for everyone. But done...

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  • ABM’s Big Shift: Top Questions Buyers are Asking

    ABM’s Big Shift: Top Questions Buyers are Asking

    It’s a new era in B2B buying and selling! ABM is evolving and organizations are scrambling to catch up to the big shift. But what does ABM mean today? It seems like everyone claims to be ABM...

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  • Getting a Seat at the Table with Indy Guha - VP Growth Marketing at Signifyd & Senior Advisor at Bain Capital Ventures22:19

    Getting a Seat at the Table with Indy Guha - VP Growth Marketing at Signifyd & Senior Advisor at Bain Capital Ventures

    we pick Indy Guha’s brain on being a Senior Advisor on Bain Capitals board and how that correlates to his role as VP of Growth Marketing at Signifyd

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