Sit down with Kyle Dugan, Senior Digital Marketing Manager at 6sense, for a quick walkthrough of how the 6sense marketing team uses 6sense to run always-on Evergreen display campaigns that target our trending generic keywords. We map our keywords to specific assets without the buying journey to ensure that the content recommended to accounts is relevant to where they are in their journey and what they care about.
With the right data powering the entire revenue team, it’s possible to make significant changes at record s...
B2B selling is an art and requires patience, insights, and alignment with Marketing. Sales knows MQLs aren't working, but how do modern sales teams compete and win? Find out in this ebook.
In this episode of MakingSense, Justin breaks down predictive analytics along with its three data sources - intent data, historical data and firmographic/technographic data (ICP).
Latane Conant, Chief Market Officer of 6sense, sits down with Erik Matlick, Founder & CEO of Bombora to talk about intent data, the mission-critical piece that's leveling up Sales and Marketing effort
With the right data powering the entire revenue team, it’s possible to make significant changes at record speed. That was the case for 6sense customer MX.
What matters with intent data?! Well, gathering it can give revenue teams the advantages they need to successfully guide prospects in the buying journey.
You can’t know what you don’t know about the buyer journey… or can you? Learn to light up your Dark Funnel.
"6sense outperformed both the Glassdoor scores and your competitors" - Julie Ryan
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth. We'll breakdown our platform and how it can take your rev ops team to the next level.
2020 is the year of sales for Aprimo. Aprimo has introduced their sales team to a tool they believed would be as transformative to their sales function as it was for their marketing team.
Looking for an easier way to setup territories for your sales team? Using 6sense, our commercial team has dynamic territories based on intent and readiness to buy.
6sense and Heinz Marketing conducted research to understand tools and strategies that best-in-class organizations are currently leveraging to drive revenue. We discuss the findings in this webinar.
The 6sense Outreach integration takes the guesswork out of which accounts and contacts reps should reach out to - and enables them to take action quickly.
With 6sense, Phenom has aligned their go-to-market efforts and is now creating highly-personalized, relevant buyer experiences at scale.
In this session, you’ll learn how you can leverage AI-driven analytics to rapidly uncover new demand, prioritize actions based on accounts “in-market” and seamlessly orchestrate account engagement...
Measuring the full buying process, and especially measuring marketing’s influence on it, has been a pain point for CMOs for a long time. Attribution is no longer cutting it. Intent is the new pioneer.
6sense, the leading account engagement company, announced that it has partnered with Bombora, the leading intent data company, to enable mutual customers.
Marketers might feel the familiar Marketing-Qualified Leads (MQL) is the best way to generate revenue during this time of uncertainty. But, if MQLs weren’t working before, they definitely won't now.
Get notified about important activities for your in-market accounts – right in Slack or your inbox.