Track and predict future prospect behavior throughout the buying journey.
Predictive Marketing Is Easier Than It Looks and More Important Than You Know
Marketers, stop wasting time with random marketing efforts and ABM tactics and make the switch to predictive marketing.
MakingSense of Predictive Analytics
In this episode of MakingSense, Justin breaks down predictive analytics along with its three data sources - intent data, historical data and firmographic/technographic data (ICP).
In Market Demand Report
What We've Learned From Pioneering Account-Based Predictive Models
Learn 6sense’s five primary predictive models and why they’re essential to scaling an account-based sales and marketing strategy.
The Science of B2B Selling: How Modern Sales Teams Win Deals Now
B2B selling is an art and requires patience, insights, and alignment with Marketing. Sales knows MQLs aren't working, but how do modern sales teams compete and win? Find out in this ebook.
Why Intent is Mission Critical with Erik Matlick, Founder and CEO of Bombora
Latane Conant, Chief Market Officer of 6sense, sits down with Erik Matlick, Founder & CEO of Bombora to talk about intent data, the mission-critical piece that's leveling up Sales and Marketing effort
ABM Strategy Falling Short? Blame Your Data.
When marketing decisions are made based more on guesswork than real data, your account-based marketing strategy is destined to fall short.
MX Powers Their Entire Revenue Org with Intent
With the right data powering the entire revenue team, it’s possible to make significant changes at record speed. That was the case for 6sense customer MX.
6 for 6: How Our Marketing Team Uses 6sense to Run Our Advertising
Sit down with Kyle Dugan, Senior Digital Marketing Manager at 6sense, for a quick walkthrough of how the 6sense marketing team uses 6sense to run always-on Evergreen display campaigns.
What Matters With Intent Data
What matters with intent data?! Well, gathering it can give revenue teams the advantages they need to successfully guide prospects in the buying journey.
What is the Anonymous Buyer Journey Trying to Tell You?
You can’t know what you don’t know about the buyer journey… or can you? Learn to light up your Dark Funnel.
Using Our Lead Scoring Model Just Didn't Work - Glassdoor
"6sense outperformed both the Glassdoor scores and your competitors" - Julie Ryan
6sense Account Engagement Platform One Pager
The 6sense Account Engagement Platform helps B2B organizations achieve predictable revenue growth. We'll breakdown our platform and how it can take your rev ops team to the next level.
The Decline of Attribution and Rise of Intent: Measuring Marketing’s Value in a Complex Sale
Measuring the full buying process, and especially measuring marketing’s influence on it, has been a pain point for CMOs for a long time. Attribution is no longer cutting it. Intent is the new pioneer.
How Aprimo Continues the Upward Trend with New Strategies in Play
2020 is the year of sales for Aprimo. Aprimo has introduced their sales team to a tool they believed would be as transformative to their sales function as it was for their marketing team.
6 for 6: How Our Sales Director Leverages 6sense to Build Dynamic Sales Territories
Looking for an easier way to setup territories for your sales team? Using 6sense, our commercial team has dynamic territories based on intent and readiness to buy.
Driving Predictable Revenue (in unpredictable times) with Heinz Marketing
6sense and Heinz Marketing conducted research to understand tools and strategies that best-in-class organizations are currently leveraging to drive revenue. We discuss the findings in this webinar.
Phenom Sees Phenomenal Results Across the Revenue Team with 6sense
With 6sense, Phenom has aligned their go-to-market efforts and is now creating highly-personalized, relevant digital campaigns and buyer experiences at scale.
Meet the Sensei's | ABM Fast Track with Ed Breault & Uran Kabashi of Aprimo
In this session, you’ll learn how you can leverage AI-driven analytics to rapidly uncover new demand, prioritize actions based on accounts “in-market” and seamlessly orchestrate account engagement...
6sense Partners with Bombora to Provide Market-Leading Insights into Buyer Behavior for B2B Sales and Marketing
6sense, the leading account engagement company, announced that it has partnered with Bombora, the leading intent data company, to enable mutual customers.