How MX Moved from “Sales & Marketing” to a Revenue Team Model

With the right data powering their entire revenue org, MX has made large changes at record speed. In this session, you’ll learn how MX transformed the way they do business by unlocking the power of intent data across their revenue team. Between creating stellar dashboards, equipping their BDR team with 6sense, and even having senior-level executives contribute to prospecting efforts, MX has created a buttoned-up process for their revenue team and it’s all built around the 6sense platform.

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How Revenue Leaders are Using Data, Not Instincts, to Drive Sales Strategies, with Outreach
How Revenue Leaders are Using Data, Not Instincts, to Drive Sales Strategies, with Outreach

Hear from Outreach, 6sense and Blackline to learn how your sales playbook and messaging can use buyer senti...

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How Aprimo Delivers Engaging Experiences at Scale Using Rich & Accurate Data
How Aprimo Delivers Engaging Experiences at Scale Using Rich & Accurate Data

Learn how Aprimo leverages 6sense rich and accurate data to enable their sales teams and create dynamic con...