Because the pipeline isn't going to fill itself.
ABM is Just Good Marketing
Interest in Account Based Marketing (ABM) has never been higher than it is today. As industry leaders like Laura Ramos at Forrester say, “Unless you have been living under a rock...
BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO
"Marketing is starting to realize just how important the sales development team is to proving that what they're doing is turning into pipeline." - Dan Gottlieb, TOPO
Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft
Our weekly 1-on-1 meetings are driven by 6sense - SocialChorus
"So basically, the agenda for that meeting goes from me. What can I help you out with, what are the accounts we can work on strategy and it goes to what 6sense tells us we should do."
SDRs at SocialChorus prioritize leads and succeed with 6sense
SDR's are the tip of the sales spear and in the perfect world have the ability to be targeted and personalized at scale. Take a peek at how SocialChorus is using 6sense insights to prioritize accou
6sense Demo with Eric Yamamoto
Eric Yamamoto does a deep dive into the 6sense system and teaches you Segmentation, Display Campaigns, and Prioritizing Leads for Sales.
Sailpoint: We are getting into accounts earlier
- Phil Tran, Sr Manager of Marketing Ops - Sailpoint Technologies
Nanawall: It's all about Account Fit AND Engagement Scoring
"The ability to pair account scoring as well as engagement scoring was critical for us." - Joe Rapolla, Sales & Marketing Ops Manager - NanaWall
Motorola Solutions: We love the Lead Scoring, Display Ads and Buying Signals
- Tony Condi, Sr Director Marketing Communications
Acronis: We saw a 15-20% increase in sales efficiency
- Gaidar Magnanurov, CMO of Acronis
Revenue Operations: Why It’s Necessary to Win in B2B
Revenue Operations is the next frontier of the competitive advantage in B2B. And this year’s SiriusDecision Summit is focused on how “revenue engine alignment has made a revenue operations...