Lead Generation

Because the pipeline isn't going to fill itself.

  • It’s Marketing’s Job to Warm Up Accounts, Not BDRs!

    It’s Marketing’s Job to Warm Up Accounts, Not BDRs!

    Stop wasting your BDRs time doing Marketing's job! BDRs should be reaching out to warm, qualified leads, not doing the warming themselves.

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  • Buying has Changed, and Prospecting is Stuck in the Past

    Buying has Changed, and Prospecting is Stuck in the Past

    While B2B buying has evolved, we are basically fumbling around in the dark, relying on the same old bag of tricks for prospecting: forms, spam, and cold calls. It's time to change your approach.

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  • 6sense Demo with Eric Yamamoto14:41

    6sense Demo with Eric Yamamoto

    Eric Yamamoto does a deep dive into the 6sense system and teaches you Segmentation, Display Campaigns, and Prioritizing Leads for Sales.

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  • Transitioning from Leads-Based to Account-Based Marketing with Patrice Greene, CEO of Inverta23:46

    Transitioning from Leads-Based to Account-Based Marketing with Patrice Greene, CEO of Inverta

    Patrice Green, CEO at Inverta, tells us what it takes to get to an account-based mindset and execute a successful ABM strategy.

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  • I can ramp up demand on a new product very quickly - Motorola Solutions0:46

    I can ramp up demand on a new product very quickly - Motorola Solutions

    - Tony Condi, Sr Director Marketing Communications

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  • We are driving net new accounts and existing prospects - Acronis0:36

    We are driving net new accounts and existing prospects - Acronis

    Gaidar Magnanurov, CMO of Acronis, has seen the impact of 6sense on lead generation, discovering thousands of accounts that were previously unknown.

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  • BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO35:13

    BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO

    "Marketing is starting to realize just how important the sales development team is to proving that what they're doing is turning into pipeline." - Dan Gottlieb, TOPO

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  • Crushing the Competition: How Spinnaker Support is Getting into Deals Faster DECK

    Crushing the Competition: How Spinnaker Support is Getting into Deals Faster DECK

    Check out the slide deck from Crushing the Competition presentation!

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  • We are getting into accounts earlier - Sailpoint0:43

    We are getting into accounts earlier - Sailpoint

    - Phil Tran, Sr Manager of Marketing Ops - Sailpoint Technologies

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  • Transform your BDR Program from L.O.L. to B.F.D. DECK - SiriusDecisions TechX 2019

    Transform your BDR Program from L.O.L. to B.F.D. DECK - SiriusDecisions TechX 2019

    Check out the slide deck the Transform your BDR Program from L.O.L. to B.F.D. from SiriusDecisions Techx 2019

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  • ABM is Just Good Marketing

    ABM is Just Good Marketing

    Interest in Account Based Marketing (ABM) has never been higher than it is today. As industry leaders like Laura Ramos at Forrester say, “Unless you have been living under a rock...

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  • We saw a 20% increase in sales efficiency - Acronis0:57

    We saw a 20% increase in sales efficiency - Acronis

    Prior to 6sense, sales was swamped at Acronis. With 6sense, Sales prioritizes leads and goes after accounts that are in market, improving efficiency significantly. - Gaidar Magnanurov, CMO of Acronis

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  • Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft32:08

    Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft

    The buying journey now involves upwards of 9 people, all with different needs and behavior. To engage effectively, Sydney Sloan recommends you personalize and humanize your approach. Learn how!

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  • Our Weekly 1:1 Sales Meetings Are Driven by 6sense - SocialChorus0:52

    Our Weekly 1:1 Sales Meetings Are Driven by 6sense - SocialChorus

    Learn how SocialChorus leverages 6sense Insights to drive sales efficiency and weekly strategic alignment among BDRs and SDRs.

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  • SDRs Prioritize Leads and Succeed with 6sense - SocialChorus2:10

    SDRs Prioritize Leads and Succeed with 6sense - SocialChorus

    SDR's are the tip of the sales spear and in the perfect world have the ability to be targeted and personalized at scale. Take a peek at how SocialChorus is using 6sense insights to prioritize.

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  • It's all about Account Fit AND Engagement Scoring - Nanawall0:49

    It's all about Account Fit AND Engagement Scoring - Nanawall

    "The ability to pair account scoring as well as engagement scoring was critical for us." - Joe Rapolla, Sales & Marketing Ops Manager - NanaWall

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  • We love the Lead Scoring, Display Ads and Buying Signals - Motorola Solutions0:59

    We love the Lead Scoring, Display Ads and Buying Signals - Motorola Solutions

    6sense helps Motorola Solutions uncover demand and prioritize which leads to go after.

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