Lead Generation

Because the pipeline isn't going to fill itself.

  • ABM is Just Good Marketing

    ABM is Just Good Marketing

    Interest in Account Based Marketing (ABM) has never been higher than it is today. As industry leaders like Laura Ramos at Forrester say, “Unless you have been living under a rock...

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  • BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO35:13

    BDRs/SDRs are a BFD with Dan Gottlieb - Analyst at TOPO

    "Marketing is starting to realize just how important the sales development team is to proving that what they're doing is turning into pipeline." - Dan Gottlieb, TOPO

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  • Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft32:08

    Delivering Personalization at Scale with Sydney Sloan, CMO of SalesLoft

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  • Our weekly 1-on-1 meetings are driven by 6sense - SocialChorus0:52

    Our weekly 1-on-1 meetings are driven by 6sense - SocialChorus

    "So basically, the agenda for that meeting goes from me. What can I help you out with, what are the accounts we can work on strategy and it goes to what 6sense tells us we should do."

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  • SDRs at SocialChorus prioritize leads and succeed with 6sense2:10

    SDRs at SocialChorus prioritize leads and succeed with 6sense

    SDR's are the tip of the sales spear and in the perfect world have the ability to be targeted and personalized at scale. Take a peek at how SocialChorus is using 6sense insights to prioritize accou

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  • 6sense Demo with Eric Yamamoto14:41

    6sense Demo with Eric Yamamoto

    Eric Yamamoto does a deep dive into the 6sense system and teaches you Segmentation, Display Campaigns, and Prioritizing Leads for Sales.

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  • Sailpoint: We are getting into accounts earlier0:43

    Sailpoint: We are getting into accounts earlier

    - Phil Tran, Sr Manager of Marketing Ops - Sailpoint Technologies

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  • Nanawall: It's all about Account Fit AND Engagement Scoring0:49

    Nanawall: It's all about Account Fit AND Engagement Scoring

    "The ability to pair account scoring as well as engagement scoring was critical for us." - Joe Rapolla, Sales & Marketing Ops Manager - NanaWall

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  • Motorola Solutions: We love the Lead Scoring, Display Ads and Buying Signals0:59

    Motorola Solutions: We love the Lead Scoring, Display Ads and Buying Signals

    - Tony Condi, Sr Director Marketing Communications

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  • Acronis: We saw a 15-20% increase in sales efficiency0:57

    Acronis: We saw a 15-20% increase in sales efficiency

    - Gaidar Magnanurov, CMO of Acronis

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  • Revenue Operations: Why It’s Necessary to Win in B2B

    Revenue Operations: Why It’s Necessary to Win in B2B

    Revenue Operations is the next frontier of the competitive advantage in B2B. And this year’s SiriusDecision Summit is focused on how “revenue engine alignment has made a revenue operations...

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