ABM is Just Good Marketing

Interest in Account Based Marketing (ABM) has never been higher than it is today. As industry leaders like Laura Ramos at Forrester say, “Unless you have been living under a rock...

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PTC: Building the ROI (Revenue Orchestration Intelligence) Engine
PTC: Building the ROI (Revenue Orchestration Intelligence) Engine

Today PTC is “Printing Pipeline” with their ROI Engine. After careful consideration, PTC chose to simultane...

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Meet the Sensei's | Uncovering Demand with Tara Corey of Qlik
Meet the Sensei's | Uncovering Demand with Tara Corey of Qlik

Tara Corey, VP of Global Marketing Ops at Qlik, teaches us how to leverage AI-driven insights and orchestra...