Cross-functional alignment

Having a single source of data is essential for true Sales and Marketing alignment. 6sense comes equipped with an embedded CDP, so you can hit the ground running.

  • 6sense Raises $125 Million in Series D Funding, Increases Valuation to $2.1 Billion

    6sense Raises $125 Million in Series D Funding, Increases Valuation to $2.1 Billion

    6sense, the leading account engagement platform, today announced it has raised $125 million in Series D funding at a $2.1 billion valuation.

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  • Welcome to the RevTech Revolution

    Welcome to the RevTech Revolution

    Jason Zintak, Chief Executive Officer at 6sense shares his bold vision for the future of revenue technology.

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  • Building Airtight Sales & Marketing Alignment for Extraordinary ABM50:29

    Building Airtight Sales & Marketing Alignment for Extraordinary ABM

    hear from the ABM experts at ServiceMax, 6sense, & LeanData and how their revenue teams are using advanced tactics, tools, and processes to align Sales and Marketing around an account-centric strategy

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  • MakingSense of Match Rates3:39

    MakingSense of Match Rates

    The only match rate that matters is account identification. In this episode, learn about all the ways account identification impacts your marketing strategy.

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  • MakingSense of Intent Data4:13

    MakingSense of Intent Data

    Intent data gives your organization total visibility into activity within the Dark Funnel that you can then leverage to prioritize and personalize your outreach.

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  • MakingSense of Predictive Analytics4:17

    MakingSense of Predictive Analytics

    In this episode of MakingSense, Justin breaks down predictive analytics along with its three data sources - intent data, historical data and firmographic/technographic data (ICP).

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  • MakingSense of CDPs (Customer Data Platforms)4:03

    MakingSense of CDPs (Customer Data Platforms)

    What're you looking for in a CDP? Starting from scratch with a stand-alone CDP is not an option, Map customer journeys, personalize communications and close more deals with 6sense's embedded B2B CDP.

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  • PRG in Action | How Aprimo Delivers Engaging Experiences at Scale Using Rich & Accurate Data39:13

    PRG in Action | How Aprimo Delivers Engaging Experiences at Scale Using Rich & Accurate Data

    Learn how Aprimo leverages 6sense rich and accurate data to enable their sales teams and create dynamic content experiences across multiple solutions, industries, and channels.

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  • In Market Demand Report

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  • Make Your CRM Smarter With Rich Account Insights (and Close More Deals)

    Make Your CRM Smarter With Rich Account Insights (and Close More Deals)

    Sales reps, your CRM could be lacking important account insights. See what you’re missing with Sales Intelligence.

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  • GAN Integrity Achieves Organizational Alignment Using 6sense

    GAN Integrity Achieves Organizational Alignment Using 6sense

    GAN Integrity’s sales, marketing, and product teams are all leveraging the 6sense platform and seeing great success. With the whole team bought in, GAN is pleased with the results and alignment.

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  • Drive Predictable B2B Revenue Growth with Insights from Big Data and CDPs, as seen on TechCrunch

    Drive Predictable B2B Revenue Growth with Insights from Big Data and CDPs, as seen on TechCrunch

    As the world reopens and revenue teams are unleashed to meet growth targets, many B2B sellers and marketers are wondering how they can best prioritize prospect accounts.

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  • Using Our Lead Scoring Model Just Didn't Work - Glassdoor0:55

    Using Our Lead Scoring Model Just Didn't Work - Glassdoor

    "6sense outperformed both the Glassdoor scores and your competitors" - Julie Ryan

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  • Swapping MQLs for Intent Data Could Ease Your Marketing Troubles, as seen on Toolbox | Marketing

    Swapping MQLs for Intent Data Could Ease Your Marketing Troubles, as seen on Toolbox | Marketing

    Marketers might feel the familiar Marketing-Qualified Leads (MQL) is the best way to generate revenue during this time of uncertainty. But, if MQLs weren’t working before, they definitely won't now.

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  • Forrester's Total Economic Impact of 6sense Report

    Forrester's Total Economic Impact of 6sense Report

    To help organizations better understand and quantify the benefits of implementing 6sense, Forrester was commissioned to conduct an independent Total Economic Impact™ study.

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  • Building a Revenue Engine That Prints Money with PTC and Drift49:01

    Building a Revenue Engine That Prints Money with PTC and Drift

    In order to be truly customer obsessed, your digital efforts need to start and end with the customer. We’ve partnered up with experts at PTC, Drift, and People.ai to show you how to build a ROI engine

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  • The All-in-One Guide to Account-Based Metrics That Matter

    The All-in-One Guide to Account-Based Metrics That Matter

    This guide will breakdown the new way to measure ABM success for marketing and sales and will highlight the metrics you should be tracking that lead to alignment and more predictable revenue growth.

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  • What Matters With Intent Data

    What Matters With Intent Data

    What matters with intent data?! Well, gathering it can give revenue teams the advantages they need to successfully guide prospects in the buying journey.

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  • Intent, Identification, and the Shift to Working from Home, Q&A with Viral Bajaria, CTO of 6sense

    Intent, Identification, and the Shift to Working from Home, Q&A with Viral Bajaria, CTO of 6sense

    The transition to working from home has impacted many people, and a few have asked whether it has also had an impact on 6sense’s ability to capture intent data and identify accounts - find out here!

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  • Driving Predictable Revenue (in unpredictable times) with Heinz Marketing58:45

    Driving Predictable Revenue (in unpredictable times) with Heinz Marketing

    ​6sense and Heinz Marketing conducted research to understand tools and strategies that best-in-class organizations are currently leveraging to drive revenue. We discuss the findings in this webinar.

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