The State of B2B Women CMOs - Empowered CMO Network

In 2020, the CMO has more influence within the organization than ever before—reaching well beyond the traditional limits of marketing into sales, finance, analytics, technology, product management, revenue, human resources, the channel and more. This span of influence has radically altered the strategic value of CMOs who are the voice of the customer, charged with identifying, creating and growing markets.

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Own The Market, Not Just The Marketing: What CMOs Talked About Last Week
Own The Market, Not Just The Marketing: What CMOs Talked About Last Week

There’s an enormous difference between merely running the marketing at your organization and having respons...

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V2MOM Workshop
V2MOM Workshop

V2MOM is the core way we run our business; it allows us to define our goals and organize a principled way t...