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April 27, 2020

Bad CRM data undermines growth and profitability. Without accurate information about deals, accounts and sales activities, everything from sales coaching to campaign optimization gets a lot harder.

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Moz's GTM Decision Tree - How to Determine the Level of Marketing Comms & SLA Necessary to Support Product Releases
Moz's GTM Decision Tree - How to Determine the Level of Marketing Comms & SLA Necessary to Support Product Releases

Framework created by Brittani Dinsmore, Director of Marketing at Moz.

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