Celebrate! Educate! Activate!
BDR Appreciation Week 2024
February 26th to March 1st
BDRs rarely get a moment in the spotlight … but they sure deserve it. BDRs face rejection on the daily, yet find the gumption to carry on. From where we stand, these young pros personify Persistence.
That’s why we’re dedicating an entire week to singing their praises with incredible content, in-person events, awards, and more. And YOU’RE invited to the party!
Daily Content Drops, Webinars, Awards & More!
We’ve crammed a whole lotta love for BDRs into this week, and we want YOU to join in!
Each weekday focuses on skills that’re crucial for BDRs, and offers tons of content to help them improve in those areas. Watch live webinars hosted by sales influences…check out tip-filled videos crafted by BDRs for BDRs…and more!
Monday
Get Certified
Our Next-Gen Sales Certification goes live!
Tuesday
Cold Calling
Webinar hosted by David Wilkins
Wednesday
Crafting Emails
Webinar hosted by Ashley Kelly
Thursday
Multi-Threading
Webinar hosted by Michael Brown
Friday
Social Selling
Webinar hosted by Andrea “Dre” Lydon & Lee Kleinsmith
MONDAY
6sense Next-Gen Sales Certification
Expand your sales skills and knowledge using 6sense Revenue AI™ for Sales with this new certification! You’ll learn:
- How to use and make sense of Sales Intelligence
- What intent data is and how to use it
- What 6sense predictive models are and why they matter
- How to implement the 6sense chrome extension into your workflow
Today’s BDR Award Winner:
Varonis’ Bahar Karkouki
Bahar earned the 2024 Team Player Award for consistently demonstrating that he wants other teammates to succeed as much as himself!
TUESDAY
Cold Calling Best Practices
Discover the secrets of successful cold calling, learn how to overcome objections, and refine your pitch to perfection.
Daily Webinar — Hosted by David Wilkins
Watch Ernest Owusu, Sr. Director, Sales Development at 6sense, and David Wilkins, Founder of SDR Leaders of EMEA, discuss the best practices for cold calling.
Today’s BDR Award Winner:
Red Canary’s Lisa Dunphy
Lisa earned the 2024 Salesmanship Award for consistently demonstrating that she wants other teammates to succeed as much as herself!
WEDNESDAY
Email Writing Best Practices
Learn how to write personalized and engaging content … and optimize your email outreach for maximum impact.
Daily Webinar — Hosted by Ashley Kelly
Listen to Ernest Owusu, Sr. Director, Sales Development at 6sense, and Ashley Kelly, VP, Global Sales Development at Rippling, discuss the art of crafting emails in this Q&A session.
Today’s BDR Award Winner:
Compose.ly's Annie Mattos
Annie earned the 2024 Rising Star Award for making a noticeable impact within her organization despite being in the role for a short time!
THURSDAY
Multi-Threading Best Practices
Today’s Content Sponsored by Outreach
Learn how to navigate complex organizations, identify key stakeholders, and leverage multiple touchpoints to accelerate your sales cycle.
Daily Webinar — Hosted by Michael Brown
In this session, Ernest Owusu, Sr. Director, Sales Development at 6sense, alongside Michael Brown, Sr. Director, Global Business Development at Reltio, highlights how to successfully use multi-threading as an essential sales tactic.
Today’s BDR Award Winner:
Recorded Future's Horia Nhari
Horia earned the 2024 Above & Beyond Award for achieving more than her peers on a day-by-day basis, and excelling in all aspects of her role!
FRIDAY
Social Selling Best Practices
Learn how to use social selling tools and techniques to expand your network, nurture relationships, and drive conversions.
Daily Webinar — Hosted by Andrea “Dre” Lydon & Lee Kleinsmith
Tune in to hear Ernest Owusu, Sr. Director, Sales Development at 6sense, and special guests, Dre Lydon, Senior Director, Sales Development at Postscript, and Lee Kleinsmith, Global Business Development Executive, focus on the evolution of social selling.
Today’s BDR Award Winner:
Mosaic’s Bri Sidwell
Bri earned the 2024 Social Selling Star Award for regularly using social media to engage with prospects and offer thought leadership!
Thank You to Our Sponsor
Missed Last Year’s BDR Appreciation Week?
We’ve got you covered. Get the greatest hits here!
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