Blogs

  • Redefining the Interlock Between Sales and Marketing

    Redefining the Interlock Between Sales and Marketing

    Learn about 6sense's 2020 predictions for the account-based marketing landscape, primarily focusing on how revenue ops has evolved and the importance of Sales and Marketing alignment.

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  • Crushing the Competition: How Spinnaker Support is Getting into Deals Faster DECK

    Crushing the Competition: How Spinnaker Support is Getting into Deals Faster DECK

    Check out the slide deck from Crushing the Competition presentation!

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  • Transform your BDR Program from L.O.L. to B.F.D. DECK - SiriusDecisions TechX 2019

    Transform your BDR Program from L.O.L. to B.F.D. DECK - SiriusDecisions TechX 2019

    Check out the slide deck the Transform your BDR Program from L.O.L. to B.F.D. from SiriusDecisions Techx 2019

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  • BDRs are a BFD DECK - TOPO Openhouse 2019

    BDRs are a BFD DECK - TOPO Openhouse 2019

    Check out the full deck from BDRs are a BFD presentation at TOPO Openhouse 2019!

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  • ABM @ Scale DECK - OpsStars 2019

    ABM @ Scale DECK - OpsStars 2019

    Check out Susan's full presentation on ABM @ Scale from OpsStars 2019

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  • BDRs are a BFD DECK - OpsStars 2019

    BDRs are a BFD DECK - OpsStars 2019

    Check out the full deck from BDRs are a BFD presentation at OpsStars 2019!

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  • ABM is Just Good Marketing DECK - Hypergrowth 2019

    ABM is Just Good Marketing DECK - Hypergrowth 2019

    Check out the slide deck from Latane Conant's presentation about scaling your ABM strategy at Hypergrowth SF 2019

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  • What Have You Got To Gain? The 6sense Value Analysis (6VA)

    What Have You Got To Gain? The 6sense Value Analysis (6VA)

    See for yourself how 6sense uncovers demand for your products or solutions and matches accounts better than any other vendor.

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  • Put 6sense to the Test

    Put 6sense to the Test

    See for yourself how 6sense uncovers demand for your products or solutions and matches accounts better than any other vendor.

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  • 2020 Vision Presented by 6sense & People.ai

    2020 Vision Presented by 6sense & People.ai

    With 2020 fast approaching, it begs the question — do you have a 20/20 vision into your business? Join 2020 Vision at Franklin Barbecue hosted by 6sense and People.ai.

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  • 6sense at Work: Fleet Week Pop-Up Coworking Space

    6sense at Work: Fleet Week Pop-Up Coworking Space

    Kick off Fleet Week Friday in style with 6sense! We’re bringing you a pop-up coworking space so you can experience the airshow festivities without sacrificing a vacation day. We’ll be at SF...

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  • Stop. Do Not Pass Go. Do Not Collect $200 Without Developing Your IICP.

    Stop. Do Not Pass Go. Do Not Collect $200 Without Developing Your IICP.

    To execute a successful ABM strategy, you have to target the right accounts. But where do you find them and how do you best determine which accounts to focus your ABM efforts? Develop an IICP.

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  • Ask the Expert: Meaningful ABM Awareness Metrics with Jeff Siegel, Director of Strategy

    Ask the Expert: Meaningful ABM Awareness Metrics with Jeff Siegel, Director of Strategy

    This is part of a series of blog posts that tap into our own ABM experts to guide you through the questions you should be asking when considering account-based sales and marketing technology...

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  • Another Year in the Books with GoodSense

    Another Year in the Books with GoodSense

    6sense and San Francisco Community (SFC) School launched a partnership in the fall of 2015, known as GoodSense. Find out about the impact GoodSense has made.

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  • Pursue B2B Prospecting As If It Were A Dance

    Pursue B2B Prospecting As If It Were A Dance

    John Michael Montgomery sang it best: “Life’s a dance. You learn as you go. Sometimes you lead. Sometimes you follow.” In the world of business-to-business (B2B) marketing and selling, we probably...

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  • Start ‘Conversations’ With Your Customers Through Active Digital Listening

    Start ‘Conversations’ With Your Customers Through Active Digital Listening

    Start conversations by listening which can result in getting people to open up, avoiding misunderstandings and building trust. Learn more about how to actively listen.

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  • Predictive Analytics Give Manufacturer Nanawall the Competitive Edge

    Predictive Analytics Give Manufacturer Nanawall the Competitive Edge

    NanaWall's ABM strategy transformed with the introduction of the 6sense platform. With insights into the dark funnel and blindspots of engagement, NanaWall closes more deals faster with 6sense.

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  • Ask the Expert Series: Field/Event Marketing with Courtney Smith, Head of Field Marketing

    Ask the Expert Series: Field/Event Marketing with Courtney Smith, Head of Field Marketing

    Field marketing should be at the heart of your GTM strategy so here's a list of questions Courtney Smith, Head of Field Marketing, thinks you should be asking your ABM provider.

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  • Duo Security Sets BDRs up for Success with 6sense

    Duo Security Sets BDRs up for Success with 6sense

    The role of a BDR can be a daunting one. Knowing where to prioritize when you have over 1,000 accounts and knowing what content to engage them with can be an impossible task but 6sense can help.

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  • Sage Intacct Makes the Case for Web Personalization

    Sage Intacct Makes the Case for Web Personalization

    Sage Intacct has leveraged the 6sense API to enhance their website personalization based on 6sense segments to deliver engaging relevant content.

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