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Campaign Management

Q: How many companies use Campaign Management software these days?

Around the world in 2024, over 506,130 companies are currently using one or more Campaign Management software. Out of these, there are 403,556 companies using Campaign Management tools that are originally from the United States.

Q: Which company has the most significant market share in the Campaign Management software space?

The top few companies that have the most significant market share in the Campaign Management space are HubSpot Marketing Hub with 19.02% of market share, Adobe Marketing Cloud with 9.43% of market share, ActiveCampaign with 6.96% of market share. Check for other Campaign Management technologies market share here.

Q: What are the top industries that usually use Campaign Management softwares?

The top industries that use Campaign Management software are Digital Marketing (16,015), Marketing (15,987), Seo (12,778).

Gain market share and customer base information about the top Campaign Management software. Check out our list of Campaign Management Software, analyze them by marketshare, region, company size along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more.

163

Technologies Tracked

771989

Companies Tracked

Categories related to Campaign Management

Event Marketing And Management

Marketing Automation Platforms

Social Marketing

Content Marketing Tools

Campaign Management

Top 5 Campaign Management technologies in 2024

Over 771989 companies are using Campaign Management tools. HubSpot Marketing Hub with 19.02% market share (146800 customers), Adobe Marketing Cloud with 9.43% market share (72819 customers), ActiveCampaign with 6.96% market share (53743 customers).

Technology

Market Share (Est.)

Customers

HubSpot Marketing Hub

19.02%

146800

Adobe Marketing Cloud

9.43%

72819

ActiveCampaign

6.96%

53743

Google Ads

6.77%

52235

Outbrain

5.65%

43584

Others

52.18%

402808

Campaign Management Customers by Employee Size

The majority of Campaign Management category falls in the company size of 0 - 9 employees (240809 companies), 20 - 49 employees (174169 companies), 10 - 19 employees (99615 companies).

Employee Size

Campaign Management Customers by Geography

Companies using Campaign Management technology software are majorly from the United States with 403556 (63.09%), United Kingdom with 60376 (9.44%), Canada with 34808 (5.44%) customers respectively.

Customers

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Campaign Management Customers by Industry

Top industries that use Campaign Management for Digital Marketing (16015), Marketing (15987), Seo (12778).

Customers

Market Share for Top Campaign Management Technologies

Analyze the market share of popular Campaign Management technologies along with information about competitors, prospects, tech stacks, funding information, contract renewal dates and more

Ranking	Technology	Customers	Market share(Est.)(%)
1	HubSpot Marketing Hub	146800	19.02
2	Adobe Marketing Cloud	72819	9.43
3	ActiveCampaign	53743	6.96
4	Google Ads	52235	6.77
5	Outbrain	43584	5.65
6	Segment	38855	5.03
7	Pardot	35931	4.65
8	MailerLite	28781	3.73
9	Marketo	28633	3.71
10	Vidyard	26530	3.44
11	Campaign Monitor	25554	3.31
12	Asana	21781	2.82
13	SEMrush	16736	2.17
14	Infusionsoft	15018	1.95
15	monday.com	14969	1.94
16	SharpSpring	14578	1.89
17	WordStream Advisor	12397	1.61
18	Salesforce Marketing Cloud	11641	1.51
19	AWeber	11454	1.48
20	Adobe Experience Manager	9945	1.29
21	dotdigital Engagement Cloud	7228	0.94
22	Autopilot	5158	0.67
23	Email It	5144	0.67
24	NationBuilder	4853	0.63
25	Workfront	4398	0.57
26	VerticalResponse	4095	0.53
27	Wisepops	4014	0.52
28	Flipcause	3999	0.52
29	Second Street	3809	0.49
30	Meltwater	3028	0.39
31	ONTRAPORT	2890	0.37
32	Choozle	2461	0.32
33	Instapage	2353	0.30
34	Bizible	2337	0.30
35	Salesfusion	2206	0.29
36	Marketing 360	2078	0.27
37	Quorum	2055	0.27
38	dotmailer	1793	0.23
39	Adobe Campaign	1663	0.22
40	LeadDyno	1516	0.20
41	Landingi	1472	0.19
42	Campaigner	1367	0.18
43	iZooto	1366	0.18
44	TUNE Marketing Console	1273	0.16
45	Iterable	1017	0.13
46	ReferralCandy	1008	0.13
47	Bronto Marketing Platform	995	0.13
48	LinkedIn Campaign Manager	841	0.11
49	LeadsRx	784	0.10
50	Appforma	693	0.09
51	Meridianlink	609	0.08
52	Sizmek	585	0.08
53	Netcore Smartech	577	0.07
54	Sarbacane	497	0.06
55	ActiveTrail	433	0.06
56	Klipfolio	430	0.06
57	Envoke	398	0.05
58	Spredfast	397	0.05
59	bpm'online marketing	366	0.05
60	Unbxd	364	0.05
61	GreenRope	348	0.05
62	Kapost	318	0.04
63	Easypromos	310	0.04
64	AppAnnie	310	0.04
65	Metadata.io	295	0.04
66	ShippingEasy	290	0.04
67	Adobe Enterprise	290	0.04
68	Totango	286	0.04
69	Emma Email	284	0.04
70	Percolate	280	0.04
71	Marin Software	266	0.03
72	Alterian	260	0.03
73	Maropost	242	0.03
74	Bannerflow	241	0.03
75	CallFire	181	0.02
76	HasOffers by TUNE	166	0.02
77	Acquisio	163	0.02
78	Adobe Media Optimizer	143	0.02
79	SmartFocus	139	0.02
80	InsightSquared	137	0.02
81	TapClicks	127	0.02
82	ZeroBounce	125	0.02
83	Salesforce Advertising Studio	125	0.02
84	Kaboodle	107	0.01
85	Intellifluence	106	0.01
86	EtailPro	106	0.01
87	Skyword	100	0.01
88	ActiveConversion	91	0.01
89	Folloze	87	0.01
90	Movio	85	0.01
91	Talon.One	82	0.01
92	Optmyzr	75	0.01
93	Simplicity	75	0.01
94	Refined Ads	75	0.01
95	HCL Unica Campaign	68	0.01
96	SocialPilot	60	0.01
97	Mediaocean Prisma	53	0.01
98	LeadMaster	46	0.01
99	Vouchery	46	0.01
100	BlueWinston	45	0.01
101	Social Seeder	43	0.01
102	Katabat	38	0.00
103	JangoMail	38	0.00
104	ion interactive	37	0.00
105	MatchCraft	34	0.00
106	LimeLight CRM	34	0.00
107	Zaius	33	0.00
108	HitPath	32	0.00
109	OptimizePress	28	0.00
110	InviteBox	27	0.00
111	Mailify	26	0.00
112	Beevolve	24	0.00
113	Referral SaaSquatch	22	0.00
114	SimplyCast	21	0.00
115	Sales & Orders	20	0.00
116	Aprimo Campaign	19	0.00
117	Kutenda	18	0.00
118	LinkTrust	17	0.00
119	DOZ	17	0.00
120	Direct Mail Manager	16	0.00
121	emfluence	16	0.00
122	Full Circle Response Management	15	0.00
123	Mothernode CRM	14	0.00
124	Uniqodo	14	0.00
125	Dolead	13	0.00
126	Offerslook	11	0.00
127	SutiCRM	10	0.00
128	CrazyCall	10	0.00
129	Experiture	10	0.00
130	SalesCamp	10	0.00
131	Trail Blazer Campaign Manager	9	0.00
132	MoonMail	9	0.00
133	JDX suite	9	0.00
134	Workgroups DaVinci	8	0.00
135	AdStage	8	0.00
136	Jooicer	8	0.00
137	Workado	8	0.00
138	KickoffLabs	7	0.00
139	Mogo CRM	7	0.00
140	Ecanvasser	6	0.00
141	IBM Customer Experience	6	0.00
142	ATOMIZED	5	0.00
143	Business Logic Systems - InTelestage	5	0.00
144	AdCurve	5	0.00
145	AcuityAds	5	0.00
146	ProWorkflow	4	0.00
147	Orangear	4	0.00
148	TidyMarketer	4	0.00
149	OnlineSales.ai	4	0.00
150	PUBLITRAC	3	0.00
151	WinningWare QuickLaunch	3	0.00
152	ShoutOUT	3	0.00
153	GloboMailer	3	0.00
154	Pareto Quantic	3	0.00
155	Adobe Context Optional	3	0.00
156	PostHelpers	2	0.00
157	BrandingUI	2	0.00
158	Kickbooster	2	0.00
159	OfferIt	2	0.00
160	HandStack	2	0.00
161	MOOOSE	2	0.00
162	Brightspot Campaigner	2	0.00
163	Launchify	2	0.00